Do Business Cards Still Matter?

There are better ways to be memorable and discovered - Issue #111

When I meet someone new — or I hear about an interesting person — I always look them up on LinkedIn, Twitter, Instagram, Google, etc. It’s my preferred way to learn more about someone with whom I might be interested in doing business.

If you hand me a business card, but I can’t find recent or useful information about you online, well… Let’s just say that it doesn’t bode well. Who doesn’t have an online presence these days?

I’ve handed out plenty of business cards over the past 25+ years, but I can’t recall a single time that my card helped me land new gigs. My most valuable business — and all of my jobs — came from warm intros and internal champions.

No card involved.

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